Standard & Strange / Oakland CA / Info, Updates, Etc

[mrsmiff]

Hi SuFu –

 

We are Standard & Strange, based in Oakland, CA.  We're a denim-centric menswear shop.  You can find us right at 5010 Telegraph Ave, next door to Pizzaiolo.

 

 

 

Our brand list is extensive, to say the least, but here's the highlights:

Full Count

Ooe Yofuketen

Indigofera

Masterson's

Free Note

Rogue Territory

Momotaro

Japan Blue Jeans

Tellason

Circle of Friends

Naked & Famous

Shockoe

Thrux Lawrence

Monitaly

Alden

Trickers

Yuketen

 

 

We buy brands that we believe in, without compromise.  Initially, it was only Made In USA goods, but as we traveled and were introduced to more and more great brands, we added Canada, Japan, Europe, and the UK to our roster.

 

We're constantly expanding our denim selection with the goal of being able to fit just about anyone to a great pair of jeans, whether it's N&F weird guys in stretch selvedge denim, or 18oz Momotaro Natural Tapers.  We take the same approach to shirts, jackets, boots, and everything else – we try to have fits that work for just about anyone. 

 

About our name – one of my areas of interest has always been urban development, planning, and use, and one of the standout books in that area is “The Death and Life of Great American Cities†by Jane Jacobs.

 

There's a passage that's stuck with me over the years:

         "Cities, however, are the natural homes of supermarkets and standard movie houses plus delicatessens, Viennese bakeries, foreign groceries, art movies, and so on, all of which can be found co-existing, the standard with the strange, the large with the small." (bold emphasis mine).

 

When we found our original space – in Temescal Alley – it was on it's 3^rd rebirth – originally horse stables, the store fronts in the alley had long been used as cheap storage lockers.  When we built out the space we were tearing out boards that been there for 100+ years.

 

Our goal – whether it's denim, boots, or shirts – is to make sure every person coming through our door gets what they want, even if it's just a shot of whiskey and a warm welcome.

 

The best place to catch us online outside of here is Instagram, and via our email list.

 

Our 3-year anniversary party:

 

The denim wall:

 

 

 

 

 

When we needed gift cards, we went all in, and made them from brass:

 

 

 

We get a bit obsessive about our denim details - here's a macro of Full Count's 100% Zimbabwean cotton:

 

And another because why not:

 

 

Kapital Century denim and aged button:

 

 

Finally, Brandon, one of our team, getting serious about some Rogue Territory and Momotaro:

 

[beautiful_FrEaK]

Welcome on board! Your brand list looks very good. 

Good luck to you guys

[mrsmiff]

Welcome on board! Your brand list looks very good. 

Good luck to you guys

 

Thanks!

[Broark]

Welcome!

Next time I'm out in the Bay Area I'll be sure to swing by the shop.

[garden gnomes in space]

Great group of guys working there and their product range is interesting to me.  Ive done business in the past, and will do so in the future.  Still need to check out the new digs.  

[Maynard Friedman]

I bought a Crescent Down Works vest from them, online, last year, great service - attentive, friendly, efficient. Highly recommended.

[dwarffruit]

Good to see you guys on here!

[srudy]

So happy to have y'all on here!!!  Can't wait to get updates/pics, even though I'm just around the corner.  

[tdj]

I just visited this storefront today (I work in Oakland sometimes) - I have to say that I was quite impressed.  A good variety of labels and styles in there, and the worker (Brandon) seemed very knowledgeable about the product.  Despite the above pictures, it feels much more spacious than I had been anticipating.  Finally, and I mean this in the best possible way: it seems like a legit store, and not just some overhyped hipster haven.  I look forward to the new shipments and collaborations they got in the works.  

 

Fabulous job, guys.

 

(And if you are visiting the store, Bakesale Betty, a few doors down, which I also went to for the first time today, is worth a stop).

[mrsmiff]

So happy to have y'all on here!!!  Can't wait to get updates/pics, even though I'm just around the corner.  

 

Oh I'm about to update the hell out of this thread.

 

 

I just visited this storefront today (I work in Oakland sometimes) - I have to say that I was quite impressed.  A good variety of labels and styles in there, and the worker (Brandon) seemed very knowledgeable about the product.  Despite the above pictures, it feels much more spacious than I had been anticipating.  Finally, and I mean this in the best possible way: it seems like a legit store, and not just some overhyped hipster haven.  I look forward to the new shipments and collaborations they got in the works.  

 

Fabulous job, guys.

 

(And if you are visiting the store, Bakesale Betty, a few doors down, which I also went to for the first time today, is worth a stop).

 

Thanks!  I think we probably just missed each other, or I was hiding upstairs abusing an excel sheet.  

[mrsmiff]

NEW FLANNEL ALERT EVERYONE!

 

 

 

Every since we started working with Indigofera, they’ve had some version of the Norris flannel shirt in their lineup.  The latest version is our absolute favorite, by far.   

 

The fabric is a heavyweight 3x1 selvedge twill, woven on shuttle looms in Japan.  The 3x1 is an important detail – this flannel will wear like iron due to the rugged nature of this weave.  Plus, it’s a selvedge flannel.  That’s pretty damn rare.

 

 

The check is made from indigo dyed yarns, meaning this shirt is going to fade and take on a character of its own over time. 

 

4-hole melamine buttons close this fucker up.  Urea buttons are a cool historical detail on some flannels, but melamine is equally historically accurate, and much more durable.  It’s nearly unbreakable, and fireproof, to boot.

 

The last great vintage detail on this garment are the bias cut pockets and yoke, making the whole thing even more of a treat to look at.

 

 

Have a couple more pix of this rad warm-shirt:

 

 

 

See more here->  OUR INTERNET STORE BLATANT SELF-PROMO!

[givemefive]

I feel like stickied posts kind of get looked over. i like how SE thread gets bumped all the time with new stuff.

[youngofthesoonest]

cool shop, awesome guys, super knowledgeable about their products. I've known these Neil and Jeremy for a while and it's been awesome seeing them grow and now on Sufu!  

[mrsmiff]

I feel like stickied posts kind of get looked over. i like how SE thread gets bumped all the time with new stuff.

 

Good point - I wasn't sure if I should pin this or not.  I'm going to leave it pinned for another week and then let it float as we post new things.   Thanks for the feedback!

[mrsmiff]

cool shop, awesome guys, super knowledgeable about their products. I've known these Neil and Jeremy for a while and it's been awesome seeing them grow and now on Sufu!  

 

We luv u 2, Young!

[mrsmiff]

We just got a batch of the 13.5oz black japanese denim trucker jackets in from Tellason.  It's the trucker jacket we all wanted - which is not-indigo to avoid the denim-suit, and with side pockets so we have somewhere to put our hands at parties.

 

 

 

 

 

Here's the sexy hand pocket again:

 

Edited February 3, 2016 by mrsmiff

[mrsmiff]

New stuff keeps happening!

 

We got a new Iron Ranger, and it's my favorite so far - especially because it's a got a minilug on it, instead of that nitrile cork sole.  The leather is "Oxblood Mesa" and it's just about the best leather I've seen from RWH.  

 

[deadendpro]

Went in with my friend about a month ago and got to meet Brandon and Jeremy. Brandon greeted us with a free beer (Don't think this is an 'all the time' type of thing) but it was great to see the shop and chat for a few mins. My friend picked up some Tellason jeans and I got to finally try on some 1108's; and of course they "didn't" have arcs. *wink*

 

Will be sure to head back in the near future and so glad to know a Bart trip wont always be necessary for me to get good gear.

[ColonelAngus]

Super tempted by the trucker. Doesn't Tellason also have the indigo variant as well? My problem is that I don't own any black clothing outside of a t-shirt, so wearing a black denim trucker might behhard for me to pull off

[garden gnomes in space]

felt the same way but I said fuck it and copped a Rogue Territory black denim jacket.  Now I hardly notice it

[garden gnomes in space]

finally got around to taking a pic of the Trickers x S&S Eaton boot.

[mrsmiff]

Super tempted by the trucker. Doesn't Tellason also have the indigo variant as well? My problem is that I don't own any black clothing outside of a t-shirt, so wearing a black denim trucker might behhard for me to pull off

 

Black denim trucker is the best trucker - works with jeans, chinos, whatever.  Also, get more black stuff!   I avoided black anything for years because of the fedora-trenchcoat-black-reebok stigma, but have grabbing a ton of it lately.  

[mrsmiff]

Went in with my friend about a month ago and got to meet Brandon and Jeremy. Brandon greeted us with a free beer (Don't think this is an 'all the time' type of thing) but it was great to see the shop and chat for a few mins. My friend picked up some Tellason jeans and I got to finally try on some 1108's; and of course they "didn't" have arcs. *wink*

 

Will be sure to head back in the near future and so glad to know a Bart trip wont always be necessary for me to get good gear.

 

We always got beer and whiskey around, but we don't usually offer until after 4pm for some reason.  Glad you enjoyed coming in, swing by whenever, and hang out.  

[mrsmiff]

finally got around to taking a pic of the Trickers x S&S Eaton boot.

 

Those boots are so damn good.  They look great!

 

Also, introduce yourself next time you're in if I'm around.  

Edited February 15, 2016 by mrsmiff

[mrsmiff]

It just occurred to me that I didn't identify myself -  I'm Jeremy. 

 

This is me.  Say hi if you come in.  (That's the black Fargo from indigofera. If you don't have one, get one.  It's rad)

[KrisB]

do you guys have any chore coats?

[mrsmiff]

do you guys have any chore coats?

 

We have some Monitaly on clearance, and we might have some coming in from universal works.  I've backed off on the chore coat for a couple seasons because we went through a ton of them early on.

 

Any in particular you have in mind?

[KrisB]

I've been looking for a place that has the Tellason 16 chore coat in a L so i can try it on, but no worries  

[mrsmiff]

I've been looking for a place that has the Tellason 16 chore coat in a L so i can try it on, but no worries

 

What other jackets do you have?  I wear the L in the tellason chore, and I'm an XL in Rogue Territory jackets.  If you wear a Large in Tellason shirting, you should be a large in the chore as well.

[mrsmiff]

We just got a refill on Dawson Denim regular fit in unsanforized cotton/hemp.

 

Click thru for loads of pictures: