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Posted

BONCOURA JEANS, CPO SHIRTS, & SOCKS! 

This week have fresh production runs of XX straight leg and 1966 lightly-tapered straight leg jeans from Boncoura, both made of their signature 15oz "Ikemen" indigo denim.

We also have dark navy moleskin CPO shirts, with some top notch attention to detail and sewing.

Lastly we have Boncoura's Extremely Nice Pile Socks in three colors.  All these things are now available online and at all stores.

Shop Boncoura Online: https://www.selfedge.com/boncoura

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Posted

3SIXTEEN PIMA COTTON T-SHIRTS 

3sixteen’s Pima cotton t-shirts are back, available in both plain and pocket versions in black or white.

After many years of making some of the best tees money can buy 3sixteen had released a new version of their blank t-shirt 2-packs. These are made of an American grown Pima long staple cotton and come in a fuller fit compared to their heavyweight t-shirts. These t-shirts have a softer hand compared to the heavyweight version, are cut a little longer and fuller in the body, and have been lightly rinsed. Now at all six of our stores and online.

Shop 3sixteen Online: https://www.selfedge.com/3sixteen

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STUDIO D'ARTISAN SUMMER COLLECTION 

We have three special short sleeve shirts from Studio D’Artisan this week along with natural indigo and synthetic indigo denim jeans in straight and straight tapered fits.

Cotton and linen blend Amami-Dorozome mud-dyed shirts from Studio D’Artisan are here in two shades of brown. These shirts showcase the centuries-old Amami Dorozome dyeing technique, where garments are repeatedly dyed with natural Sharimbai wood extract and mineral-rich mud from the Amami Oshima islands of Japan to create deep, complex earth tones that cannot be replicated with synthetic dyes. This style of Dorozome dying dates back hundreds of years on these small islands north of Okinawa and they're able to produce extremely deep earth tones by using local "red mud" from the islands.

Studio D’Artisan Noragi shirts are back in a new indigo-dyed version. These shirts are constructed from an original indigo-dyed sashiko dobby fabric woven with two different shades of indigo slub yarn, creating the appearance of a naturally aged garment from the very first wear. The irregular sashiko pattern draws inspiration from traditional Japanese noragi workwear, giving the fabric a hand-sewn character and rich texture that will continue to evolve as the indigo fades with wear.

We also have 15oz denim jeans, a natural indigo denim in a straight tapered fit and a synthetic indigo denim in a straight leg fit.

Shop Studio D'Artisan Online: https://www.selfedge.com/studio-dartisan

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NEW FLAT HEAD BOOTS, BASICS, & JEANS 

Flat Head just hit us with a nice delivery of new basics, boots, jeans, and bracelets.

Some very sick Flat Head boots just landed, ones we’ve been waiting for since 2024 when we first saw them in Paris for fashion week. These new pull-on boots are made in Japan from chrome-tanned cowhide suede and come with a Vibram® #2021 crepe-style sole, providing lightweight cushioning and flexibility, making them exceptionally comfortable for daily wear. Stitch-down construction delivers a secure yet flexible structure that molds naturally to the foot over time. 

We also have new tubular knit tank tops in black and white, raglan sleeve thermals in a new black color, wide leg 14.5oz left hand twill denim jeans, and double-wrap leather and sterling silver bracelets. 

Shop Flat Head Online: https://www.selfedge.com/the-flat-head

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Posted

INTRODUCING VIAPIANA DENIM - SINGLE-MAN MADE JEANS 

Viapiana Denim is a small-batch denim line based in Toronto, Canada, founded and operated entirely by Ben Viapiana. Every aspect of production—from design and sourcing to pattern making, cutting, and sewing—is handled by Ben himself using a collection of vintage sewing machines, many dating to before the 1960s. We first knew of Ben more than a decade ago when he was producing custom jeans from his workshop in Thailand. Since then, he has relocated to Toronto and expanded into a larger studio while maintaining the same hands-on approach that defines his work today. His commitment to producing every garment himself allows for a level of attention to detail that is increasingly rare in modern clothing manufacturing. 

Our first release from Viapiana is an indigo straight leg model made from a 14.25oz sanforized hank-dyed indigo organic cotton red line selvedge denim milled by Japan's famed Nihon Menpu Mill and a black straight tapered model made from a 14oz red-line Selvedge denim woven by Japan's Kuroki Mills, these jeans are sulphur-dyed to gradually fade to a range of gray tones with wear. Construction details include lined yokes and back pockets, natural brushed twill pocket bags, hidden back pocket rivets, a peekaboo selvage coin pocket, and custom hardware throughout. Handmade in Toronto, by Ben Viapiana using 17 different sewing machines, the jeans are sewn with seven different thread weights, feature a hand-embossed sheepskin leather patch, and are finished with his signature red inseam stitching and Red Indigo Leaf back pocket embroidery. Available now at all stores in very limited numbers.

Shop Viapiana Denim Online: https://www.selfedge.com/viapiana-denim

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Posted

GOOD ART MEGA DELIVERY 

The largest Good Art delivery of the year just landed at all six of our stores. We have everything from chains of every gauge, rings of all sizes, bracelets, clips, pendants, and all the fun little doodads this crew produces in their own foundry in Los Angeles, California. 

Now available in limited numbers at all stores.

Shop Good Art Online: https://www.selfedge.com/good-art

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Posted

FINE CREEK SHINKI HORSEHIDE ERIE BAND COLLAR JACKET 

A new Fine Creek Leathers model is here, our first band collar jacket in quite a while. The Erie model is made from a 1.5mm black tea-core dyed Shinki Tannery horsehide. Fine Creek makes some of the most beautiful horsehide jackets we've seen. Using a vegetable tanned Shinki Japanese horsehide, which ages in a fairly fast manner, they cut and sew these jackets in their own studio in Tokyo. The quality of stitching is as good as it gets for a leather jacket, and we've not seen many jackets age as well as these do. Depending on the panel they'll use a different type of stitch thread and thread count to achieve puckering in certain areas for added character. 

Shop Fine Creek Leathers Online: https://www.selfedge.com/fine-creek-leathers

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IRON HEART SPLIT STEER MODIFIED TYPE III JACKETS 

Iron Heart’s split steer rough-out modified Type III jacket is back! You’ve never felt a heavy leather this butter soft to the touch. These are a modified Type III pattern with hand pockets done up in a super soft split cowhide, available now at all stores in black and brown.

Shop New Arrivals Online: https://www.selfedge.com/index.php?route=selfedge/new_arrivals

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Posted
8 hours ago, UkeNo said:

I’m so sorry to hear the news about Roy today @kiya.
I hope you and everyone at Self Edge are doing okay? 

Thank you.. it's just a complete shock to us all, can't believe it really..

Posted

THE DEVOA FALL COLLECTION - DELIVERY 1 

Devoa's new collection just hit our six stores this week. 

First up we have new 13.5oz indigo Japanese denim jeans with some seriously nice details and a perfect fit. These Devoa jeans are one of the standout pieces from the brand’s latest collection, combining an unconventional pattern philosophy with a distinctive wide silhouette that tapers subtly toward the hem. The sculptural patterning creates a different appearance depending on the angle, while a reverse-cut hem is shaped to reduce fabric dragging at the heel. Cut from slub cotton 13.5oz indigo Japanese denim, these jeans feature selvedge detailing at the pocket facings, waistband lining, and rear pocket openings, along with an extended waistband tab that allows for minor waist adjustment. 

We have also received the TIMEBASE t-shirts in two colors, made from DEVOA’s in-house developed medium-weight jersey using exceptionally soft long-staple cotton, this T-shirt offers a smooth hand feel, and natural breathability. Hand-stitched shoulder detailing showcases the brand’s meticulous craftsmanship, while the rinsed finish provides a broken-in feel from the first wear. 

Lastly we have the Devoa YESTERTIDE t-shirts, also available in two colors. These tees are knit from super high-twist yarns in a 70/20/10 cotton, nylon, and rayon blend, creating a crisp, dry-feel surface with excellent breathability. Rinsed for stability and easy wear, this lightweight knit is machine washable and designed for everyday durability with a refined texture.

Shop Devoa Online: https://www.selfedge.com/devoa

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Posted

WAREHOUSE 800XX JEANS & SLUB COTTON T-SHIRTS 

Warehouse Lot 800XX jeans are here! This model is one of the brand’s longest-running core fits, combining a slim straight silhouette with the vintage construction details that define Warehouse’s approach to denim reproduction. Its proprietary Memphis cotton selvedge denim is woven on Toyoda G3 shuttle looms, producing a textured fabric designed to develop rich, high-contrast fading with extended wear. Hidden rivets, period-correct sewing methods, and a deerskin patch complete a jean that captures the character of 1950s American denim while offering a more versatile modern fit. 

Warehouse makes some unbelievably nice t-shirts and they’re now available in a few new colors. All are made of a long staple cotton mixed with slub yarns on vintage circular knitting machines for that authentic vintage hand-feel. Everything is sewn on vintage sewing machines and finished with the highest level of detail. 

Also, loopwheeled footballer tees are here in new colors. This is a 3/4 sleeve shirt made of Warehouse's famed Shadow Border loopwheeled jersey, available in their washed black and off-white colors.

Shop Warehouse Online: https://www.selfedge.com/warehouse

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Posted

SAMURAI JEANS, CHINOS, & KAKISHIBU HOODIES 

Samurai natural indigo and kakishibu dyed zip hoodies are BACK. We received these for the first time in February and we’d never seen a hoodie sell out this quickly. We had Samurai produce a run just for our stores and they’ve just landed at all stores and online. This hoodie is built from a substantial 14.5oz fleece developed specifically for this release. The knit is tightly constructed from 30-count cotton yarns that have been rope-dyed in natural indigo, resulting in a rich tone and a dry, slightly grainy hand. Because the yarns trap tiny air pockets, the fabric has a uniquely firm structure that will break in and mold to the wearer with time. After construction, each piece is treated with a kakishibu (persimmon tannin) overdye, which layers a warm, earthy cast over the indigo base, especially in the interior. This traditional dye not only deepens the overall color but also adds natural antimicrobial properties and increased fiber strength. As the sweatshirt ages, the kakishibu finish will slowly react to light and oxygen, creating a deepened hue and a patina.

The S3000VXII model is also here, made of Samurai’s 17oz Zero Bushido denim and comes with red herringbone pocket bags, a red/silver selvedge ID, and some seriously nice custom anodized buttons. These have a really great texture due to the tightly twisted slub yarns mixed with a longer staple cotton for that very unique Samurai feel and look. 

Lastly, Samurai’s wide leg 15oz selvedge chinos are here. Samurai have created an amazing chino cloth using a very thick #6 yarn to create one very impressive fabric. The yarns are sulfur-dyed in a khaki color and then woven on an old power shuttle loom; they've managed to create a real gem of a fabric. The design is heavily based on Japanese vintage work pants of the 1960s; these have a medium rise and wide leg.

Shop Samurai Online: https://www.selfedge.com/samurai

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Posted

T-SHIRTS FROM STRIKE GOLD & 3SIXTEEN 

We've just received two shipments of t-shirts from Strike Gold and 3sixteen.

Strike Gold loopwheeled t-shirts are back in three colors. These are the ultimate loopwheeled t-shirts, no surprise that they come from Strike Gold, a brand highly dedicated to pushing the boundaries of both selvedge denim and loopwheeled basics.

3sixteen’s heavyweight henley t-shirts are also back in stock in black, gray, and white. These tees are made of a 6.6oz 3sixteen developed custom knit jersey and finished with a triple-needle coverstitch collar and three button henley placket.

Shop Strike Gold Online: https://www.selfedge.com/strike-gold

Shop 3sixteen Online: https://www.selfedge.com/3sixteen

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Posted

MISTER FREEDOM SUMMER COLLECTION 

New Mister Freedom Californian jeans and denim jackets are here. Made from 13.75oz Japanese selvedge denim, the fabric is designed to soften, fade, and develop rich character through years of regular wear. Cut and sewn in a small family-owned factory in California, these jeans and jackets blend period-correct construction with the refined detailing that has become a hallmark of Mister Freedom.

Indigo-dyed selvedge chambray shirts from Mister Freedom are here! Inspired by French casual shirts from the 1950s, this original Mister Freedom pattern blends classic sportswear and workwear styling with a period-correct silhouette, featuring a distinctive shark fin collar, exposed selvedge detailing, and traditional chainstitched construction. Made from 6.5oz Japanese indigo selvedge chambray woven with 85% cotton and 15% linen, the fabric has a dry hand, subtle slubby texture, and is designed to soften and develop character with regular wear. 

Mister Freedom’s blank tees are back at all stores and now available in black for the first time. These are made out of a 100% US grown cotton and made using an original Mister Freedom pattern, inspired by 1940’s/1950’s cotton t-shirts. Available now in white, sage, navy blue, and black.

Shop Mister Freedom Online: https://www.selfedge.com/mister-freedom

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Posted (edited)

Prob in the minority here and the reason for the switch is stupid (not on the part of MF) - but the MF jeans look better with the new patch placement. 

Edited by ATWM
Posted

SAMURAI 25OZ DENIM JEANS & GL3 DENIM JACKETS 

The S510XX25oz-SP jean marks the return of Samurai’s legendary 25oz denim after a two-year hiatus, pairing the brand’s heaviest production fabric with their timeless regular straight silhouette. Built from an incredibly dense yet highly textured unsanforized selvedge denim, these jeans gradually soften and mold to the wearer while developing a dramatic, high-contrast fade. Exclusive details include golden Samurai buttons, jacquard woven heavy cotton pocket bags, and a special goatskin leather patch. Now at all stores in limited numbers. 

Samurai’s S554HX denim jacket has also landed. This model is made from a 15.8oz selvedge denim woven on a restored GL3 shuttle loom using Samurai’s own in-house grown cotton for the weft, resulting in a fabric with exceptional texture and character. Finished with exclusive iron hardware, a sheepskin leather patch, and period-correct construction details, it features a slightly short, boxy silhouette inspired by vintage workwear jackets.

Shop Samurai Online: https://www.selfedge.com/samurai

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IRON HEART JEANS & 25OZ DENIM WAIST BAGS 

We've just received a large delivery of jeans from Iron Heart this week.  We have their classic straight leg 634 fit in 18oz "vintage" indigo denim, 14oz indigo denim, 16oz Slubby denim, and their 888 high-rise straight tapered fit in 16oz Slubby denim.

We've also received a fresh batch of 25oz indigo denim waist bags.  All these jeans and bags can be found now at all stores and online.

Shop Iron Heart Online: https://www.selfedge.com/iron-heart

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Posted

PURE BLUE JAPAN TEA-CORE BLACK & INDIGO JEANS + JACQUARD SHIRTS 

You've heard of tea-core dyed leather? Now we have tea-core dyed denim, a first by Pure Blue Japan. This is the second jean in their tea-core denim series. Using the same black dying techniques used on many Japanese horsehides PBJ has created a black denim which fades to a deep brown hue in high friction points with regular wear. This denim has a brown weft and a tea-core dyed black over brown warp. We've seen worn in samples of this denim in person and it looks absolutely wild. Now at all stores in their straight tapered 019 leg fit.

Pure Blue Japan’s XX-019 jean is finally back in stock. These jeans are made of a 14oz denim coming in on the lighter side of PBJ’s weight scale and are finished with custom iron buttons, a deerskin patch, and sturdy cotton twill pocket bags. Available now in PBJ’s straight tapered fit.

Pure Blue Japan Organic Cotton Jacquard short sleeve shirts are also here. These shirts are constructed from organic cotton in Japan with a paisley motif is woven directly into the fabric using a jacquard loom, creating a unique textured surface.

Shop Pure Blue Japan Online: https://www.selfedge.com/pure-blue-japan

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Posted

WAREHOUSE 30TH ANNIVERSARY LIMITED EDITION JEANS & 900XX JEANS 

Warehouse’s 30th anniversary jeans have landed this week. Inspired by World War II material restrictions, Warehouse’s S1003XX-LTD recreates a rare wartime style using brown cotton-blend pink selvedge ID denim and era-specific details throughout. Produced as a limited 30th Anniversary release, this jean combines historically accurate construction with Warehouse’s renowned vintage denim craftsmanship. Warehouse has decided not to share the weight information for this denim. For online clients who cannot see the jeans in person before ordering, we estimate this denim is around 15oz. Now at all stores in very limited numbers.

We also have just received Warehouse's Lot 900XX slim tapered jeans, made from their famed XX 13.5oz selvedge indigo denim.

Shop Warehouse Online: https://www.selfedge.com/warehouse

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Posted

Ambiguity about the weight of the denim is a new way to commit to historical accuracy. 
 

@kiya is there an expected date for the anniversary jacket? I feel like I haven’t seen a single about them since the initial preview… a year and a half ago. 

Posted
2 hours ago, cusswords said:

Ambiguity about the weight of the denim is a new way to commit to historical accuracy. 
 

@kiya is there an expected date for the anniversary jacket? I feel like I haven’t seen a single about them since the initial preview… a year and a half ago. 

No idea honestly.. considering it's Warehouse it can be anytime between now and 2029.

The good news is that It seems we're one of the only retailers who received all sizes of the anniversary jean at the same time as opposed to two sizes at a time every 2 months for a year..  So hopefully the same thing will happen for the jacket.

Posted
18 minutes ago, reallypeacedoff said:

Psyched on this big anni party @kiya! 

Any chance the Imperial boys are heading over too?

Also, you need any jeans for temp display? Got my SExI14s and SE05BSPs in storage...

Unfortunately Imperial won't be there as they're no longer operating.. they came out of retirement a few years ago just so we can do that last collab to tell the story of the early days of Bay Area streetwear.  

Posted (edited)

BUZZ RICKSON FALL COLLECTION 

Buzz Rickson M-51 denim civilian shorts are here. Inspired by the U.S. Army’s iconic M-1951 field trousers, these shorts reinterpret the military original in indigo denim while retaining its distinctive cargo pockets, suspender hook loops, and functional detailing. The textured pocket construction creates high-wear areas that develop unique fading and character over time. 

We also have Buzz Rickson's long sleeve chambray shirts, in both indigo and the black William Gibson version. Both now available up to size XXL.

Lastly, Buzz Rickson’s indigo selvedge denim WWII jacket is back. This jacket is a complete reproduction of the denim jacket produced during the war when the US government had imposed strict restrictions on materials which garment manufacturers used to produce their products. Amazing attention to detail here; these jackets come complete with iron (not copper) rivets, single color 100% cotton constructional stitching, iron laurel buttons, no pocket flap, and a deerskin leather patch.

Shop Buzz Rickson Online: https://www.selfedge.com/buzz-rickson

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Posted

3SIXTEEN JACKETS & FLANNELS 

3sixteen’s first release of the season is here. First up we have their new Utility flannel, made of a 100% cotton custom-woven twill check flannel with a cool raised diagonal twill texture and a brushed interior.

We’ve also received new trucker jackets, made of a deep umber colored cotton twill. These jackets are inspired by vintage Lee 101 jackets, complete with rounded chest pocket flaps, reinforced elbows, and triple-needle construction.

Shop 3sixteen Online: https://www.selfedge.com/3sixteen

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SELF EDGE END-OF-SUMMER SALE - THIS WEEKEND! 

We're having an End-Of-Summer sale this weekend!
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It's not often we have a blanket sale like this... Everything* will be marked down 15% for four days; come by and check out our new goods, we even have some new fall collections in stock including many recently received summer items.
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Self Edge Online & In-store Sale:
Starts 9am (PDT) Friday, August 28
Ends 9am (PDT) Tuesday, September 1
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Sale in-store and online will be 15% off (*excludes Iron Heart, Good Art, and hems/repairs). Customers which are not local can use a coupon code for 15% off everything in our online store starting at 9AM (PDT) Friday August 28, the coupon code will be good until 9am (PDT) Tuesday, September 1.
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Coupon Code for 15% off in our online store: summer26
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Sale terms cannot be retroactive for past purchases.

Shop Online: https://www.selfedge.com/index.php?route=common/home

Posted

RICK OWENS TOWER COLLECTION - MADE IN JAPAN LINE & SNEAKERS 

The new fall/winter TOWER collection is here from Rick Owens.  We have new Made in Japan heavy brushed cotton flannels, the classic straight leg Kurdt model in a heavy 16oz black/black Japanese selvedge denim, and the return of the GETH jean in the same denim, which is produced exclusively for our stores.

We've also received the new line of sneakers with all new fabrics.  We have the Vintage Sneaks in two colors of 13oz overdyed denim, Sneak Highs in black waxed Megacrust denim, and Sneak Lows in Gravel Canvas.  The Made in Japan line and four sneaker models can now be found at all of our stores and online.

Shop Rick Owens Online: https://www.selfedge.com/rick-owens

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Posted

THE FINE CREEK MARIANA SHINKI HORSEHIDE JACKET 

The Mariana jacket from Fine Creek is here. This model is made of a Shinki Tannery vegetable tanned tea-core dyed 1.5mm horsehide custom made to Fine Creek’s specifications and is 100% cotton gabardine lined, perfect for year-round wear.

Fine Creek makes some of the most beautiful horsehide jackets we’ve seen. These are made using a vegetable tanned Japanese horsehide from Japan’s famed Shinki Tannery, which ages in a fairly fast manner, and dyed using a “tea core” style method. The quality of stitching is as good as it gets for a leather jacket, and we’ve not seen many jackets age as well as these do. Depending on the panel they’ll use a different type of stitch thread and thread count to achieve puckering in certain areas for added character. You can find these jackets now in limited numbers at all stores.

Shop Fine Creek Online: https://www.selfedge.com/fine-creek-leathers

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THE SELF EDGE 20TH ANNIVERSARY WEEKENDER - NOVEMBER 6/7/8 - SAN FRANCISCO


Come meet the staff from all 6 Self Edge stores! Meet the brilliant people behind every brand we work with! Check out the 20 collaborations we’ve been working on! Many surprises all weekend!
 
This will be the largest public gathering of Japanese brands ever to take place in North America, and we’re excited to share it with you all.

 

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