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Self Edge, SF/NY/LA/PDX - updates & info


kiya

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So you mean Steve Jobs came into the store to scoop up two of those shirts?

If so, that's pretty cool!

Steve Jobs didn't invent the iPod..

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What are the price points on the Self Edge denim shirts as well as the Whie Oak shirt? Will you be doing pre-orders before the May 1st launch or is it first come, first serve?

We're not even sure if we're going to properly launch the products....

The long sleeve ones are all $170, and the short sleeves ones are $150.

We are currently taking phone orders for all the shirts.

Regarding the White Oak shirt.. ALL the denim is White Oak Black Seed Collection.

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Steve Brown's new store: Fingerooni

Hell yeah. Just opened, and we've already got Dr. Bronstein's ElectroFingerBang Digit Extenders in stock.

I'm coming for you, Sid. And then you'll be coming for me.

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He is a great industrial designer. But, he definitely didn't have anything to do with inventing the iPod, though he made it beautiful.

You are correct, and it wasn't Ive anyway..

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Haha..

That's not selvedge fringe.. i'm not even sure what "selvedge fringe" is..

It's faux-chainstitch run off that's been hand braided then tied off.

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Introducing the all new 4001BK..

Flat Head stopped production on the 4001BK slim cut black selvedge jean one year ago so that they can spend some time developing a new denim. After a year of testing different dye procedures they've found a denim that fades like indigo, but appears black. The new 4XXX denim by Flat Head is dyed with a mixture of indigo and low viscosity sulfur, then undergoes a sulfur-top dye post weave.

The denim is black and with time will fade how an indigo denim will fade with great high contrast contact fading and vertical falling.

The 4001BK is now available in-store and via our online store:

http://www.selfedge.com/shop/index.php?main_page=product_info&cPath=68&products_id=202

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What short sleeve shirts do you got in stock, if any Kiya?

Phone orders on them?

Just got some light restocks of all these shirts.. Measurements are the same as the long sleeve versions, just with short sleeves. Call the store to place an order..

Flat Head:

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Flat Head Selvedge Chambray Shirts:

http://www.selfedge.com/2008/03/flat-head-chambray-long-sleeve-shirts.php

Red:

http://www.selfedge.com/shop/index.php?main_page=product_info&cPath=68&products_id=284

Navy:

http://www.selfedge.com/shop/index.php?main_page=product_info&cPath=68&products_id=283

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Hey Kiya, when are you restocking F380's. Have you gotten them in yet?

Yup, we got the restock last week with the 4001BK.. we sold out of most of it on the same day we put them up.

We're getting another bigger restock on April 1st..

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Kiya, missed the boat on the purple sc shirt, getting anymore? If not, able to point me in the right direction, besides Japan....

We're sold out, and we're the only store in America that got it.. I also know that Toyo is sold out of it, which normally means Japanese stores are sold out of it.

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More photos of the Self Edge 11.5oz Natural Selvedge Super Slub Denim Shirt made of Cone White Oak Denim.

This thing is more rigid than 95% of the other denim we carry at the store regardless of weight...

Coming in May..

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