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Cheap Monday by Ann-Sofie Back SS 2010


cotonblanc

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>> After ten years of being based in London, Ann-Sofie Back got married, returned to Stockholm, and added a new design responsibility — not only is she doing her eponymous line, but she signed up to be creative director at Cheap Monday in May: "It was a happy coincidence that when I moved back to Stockholm to be with my husband this job should come up. Cheap Monday is a great brand and some things are just meant to be!" She's leaving the denim to founder Orjan Andersson, but was brought on to "create a stronger identity on anything that is not denim." On Monday in Stockholm, she unveiled her first collection for the brand — for Spring 2010 — with Caroline Winberg opening the show.

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yeah, I'm pretty let down. I like the outfit with super cropped denim jacket and that's about it. Didn't break any new ground with that piece, that's for sure.

I'd wear that super sheer (losely gauged?) sweater though

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