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Marni S/S 15 - Milan (20th anniversary collection)

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On September 21st, during Milano Fashion Week, Marni will start the celebrations of its 20th anniversary with the opening of the Marni Flower Market in the Rotonda della Besana.

The public will be able to shop, bringing home a unique and useful souvenir from the one-off event. There will be many items for sale.

Marni Flower Market will also span an active collaboration with the MUBA - Museo dei Bambini Milano (www.muba.it), whose headquarters are located inside the Rotonda della Besana. A series of childrens workshops will be open to the public.






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Tim Blanks' review

September 21, 2014
Marni is turning 20, and to mark the anniversary, Consuelo, Gianni, and Carolina Castiglioni turned Rotonda della Besana, a famous 18th-century building complex, into a massive flower market, selling not just plants but also witty, colorful garden accessories à la Marni. "Our own way to celebrate," said Consuelo. "No retrospective. We wanted to do something more in our spirit."

The collection Consuelo showed today was also very much in the Marni spirit: a unique combination of the experimental, the graphic, and the purely feminine. The show opened with a blank canvas, a toile—the breathing space between what was and what will be. It ended with that same raw foundation, except that now it was decked with torrents of mirrors and crystals and explosions of raffia flowers.

So we were definitely on a journey with this collection. From first look to last, the immediate impression was of a new kind of physicality for Marni. That first look—a plain linen shift, raw-edged—was tied with a judo belt. There were pieces that were almost monastic in their plainness, but when they turned on the catwalk, they had deep, sensual Vs at the back. Outfits wrapped and layered would erupt into a flurry of white cotton ruffles. And there was a steady accumulation of color. Picture that original toile as a canvas on which an artist splashed and smeared and worked stuff out.

It was hard to pick highlights. Perhaps the pieces made from cut chiffon embroidered on canvas, a beautiful effect that looked like densely piled ruching. (Consuelo called it "summer fur.") Or the glam leather jackets bonded with lacquered flowers. Or the simple momentum of an asymmetrical skirt swirling around the body. But the flower market brought something else to the fore: the sheerly organic quality of Marni, the notion that one thing breathes life into the next. Consuelo had recently been in Bhutan, and the long sleeves and big cuffs of the school uniforms there impressed her so much she built them into her new collection. But there were also old Marni prints that reappeared here on jacquard silk. As a 20th anniversary collection, it was a perfect way station between the past and the future.

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