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A tee for the gun enthusiast


debtstock

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the original idea can be seen here: http://www.atypyk.com/products/tough.html

they came up with this about 2 years ago I think... it's been a while... really good french designers... you can get the shop in colette in Paris...

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i know there's enough negativity on sf

and i know you didn't mean to offend anyone

but this effort strikes me as rather poorly conceived

i mean to whom are you catering, exactly?

i can't pin down a train of thought beyond "well, guns are cool. and our tee line is pretty gangsta."

the graphic itself is tremendously forced

"stock" (slock?) doesn't flow

the contrasting typefaces clash (and it may just be personal preference, but the font used for the "glock" analgam was a poor choice)

and "PERFECTION" doesn't correspond well with the original logo besides

as far as typefaces go, this reminds me a bit of those supreme logo rips using a noticeably different font

all in all poor idea, poor execution

you have to consider who you're making these tees for

true gun enthusiasts would probably prefer a more accurate reproduction of the glock logo (if not an authentic logoed shirt at that)

furthermore, i doubt most people who own guns would be excited to rock cheap silhouetted imagery while probably furthering the negative impressions some people harbor towards gun owners

i mean, if you're familiar with the real thing, why trifle with decals?

(at least in the context of the french shirt, the image was tempered with a taste of irony)

judging from your website it seems like you're just coming up

but if this t-shirt is indicative of your current brand direction i think you'd benefit from another trip to the drawing board

to get you started, a bit of consumer insight

"debt stock perfection" : chilly

"huge cock perfection" : getting warmer

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