Explanation of Anti-Fit jeans/denim?

[Sauce]

I know this is a Levis invention but I have no idea what it means exactly when people say it has more of an "anti fit" fit.

Can someone define the exact definition of what anti fit is?

thanks.

[toufu]

its baggy where your ass is

(it's not fitted)

[superdupersang]

its a marketing gimmick.

levis saw the yoof buying jenas too big or too small.

20 marketting gurus and a lot of research and thinking outside the box etc

bingo---> Anti Fit

[countach_23]

this is from levis website:

Anti-Fit is one of the defining features of the Levi's® 501® Jeans, and as such has been around since the 501® jean was born in 1890. It's a way of cutting the rise of the jean in a straight line (as opposed to curved) which gives the 501® jean its recognisable 'top block' (the section of the jean that goes from the waist to the crotch). It came about as a result of trying to maximise every inch of the denim fabric in the late 1890s and early 1900s, and also as a result of taking the original Levi's® Overall and cutting them down to a pair of jeans. Overalls aren't cut to follow the body but rather to 'hang' on it, and so the 501® jean has that same cut - the 'Anti-Fit' cut that doesn't follow your body shape. There are many benefits to anti-fit: Greater comfort, less wear on the seat, and of course, the ability to look good when worn 2 sizes too big!