CityPickin'

Hell yeah. I'm very interested to see what they come back with and how they move forward. I'd guess a more limited line, but I guess we'll find out.

That jacket looks amazing. Thanks for posting! Way badass; I can't wait to see it in a couple of years.

Love that. Nice work.

Fuck yeah

This stuff looks cool, and I'm glad Self Edge is doing it, and I'll likely never buy it. But whatever, I'm sure I'm also not the target market. I'd love to hear more about the analysis that goes into bringing in a brand like this to a store like Self Edge. It seems like Rick Owens has a rabid following, and there's not a lot of overlap between those people and your average Self Edge customer, or at least that's my understanding. Streetwear and denim overlap, so perhaps this is streetwear + high fashion + denim, hanging out and being expensive and awesome?