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beatle

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    zipangu treasures

    in superdenim

    Posted

    The pocket stitches were the brainchild of the man who virtually invented the Levi's jean, a Russian immigrant by the name of Jacob Davis. Working as a tailor in Reno, Nevada, Davis hit upon the crucial concept of the riveted seam--a dramatic advance in work clothes technology that doubled the durability of the product. In 1870, Davis approached the wholesale company that sold him his denim, offering to sell the west coast rights to his riveted jeans in exchange for the cost of securing a patent--a matter, in those day, of $68. The wholesaler was Levi Strauss, and the rest is history. Davis joined the company in 1873, presiding over the final design of the product. His two primary contributions were the orange thread used in all stitching (to match the copper rivets) and the inimitable curved stitches (known as "arcuate" in the trade) on the back pockets. Originally, the pocket flourishes had a practical function: early Levis featured cotton-lined back pockets, and the stitches were intended to keep the lining from buckling. Although the lining was soon dropped, the stitches lived on, so distinctive a part of the Levis look that the company was able to register them as a trademark in 1942. Their survival was threatened only once, during the material shortage of World War II. As their contribution to the national emergency, Levi Strauss decided to stop wasting valuable thread on idle aesthetics. For the duration, the design was not sewn, but carefully painted on every pair of Levi's jeans.

    Allright - so they came up with it...Nontheless ...would'nt it be generous to leave the japanese brands be....Honestly ....there are'nt so many crazy denim freaks that order stuff from Japan...I don't think it's existential for Levi's...

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    zipangu treasures

    in superdenim

    Posted

    Currently, we are under the discussion.

    Our store will be open again after we resoluved an issue.

    We currently have a very important discussion regarding some issues related Levi's lawsuit. We are very glad for all your concerning about our items and store though, our response for the buyer's emails regarding this issue will be very delay. We will not be able to answer for any questions regarding this matter until we can resoluve our current situation.

    Thank you for your understanding.

    Zipangu Treasures

    !!Attention Denim Heads!! Our New Policy

    We will offer our jeans under the rules depends on the latest Levi's lawsuit.

    Our new policy will be applied for the all customers who bought our jeans since May 5, 2007.

    It might be too much late for us to notice about this important fact that we had to apply these points of the Levi's lawsuit to offer some of Japanese jeans though, we have to apply this policy to offer our jeans from now.

    Please bear in mind that we will apply the following 4 rules under the Levi's lawsuit even if those points are included in the pictures on the each item page. We apply this lawsuit from just now. We will revise every related item pages immediately.

    1. There are to be NO tabs attached between two pieces of fabric on the rear pockets.

    2. The cards hanging out of the back pocket, stapled to the pocket, must not look anything like vintage/modern Levi's Info Cards.

    3. Arcuates on the rear pockets must not resemble the Levi's arcuate in ANY way shape or form.

    4. Rear leather patch cannot contain an image of two moving objects (horses, motorcylcles, pigs, etc..) pulling apart a pair of jeans.

    As our new policy, we will offer the Japanese jeans under the following method.

    1. We will remove EVERY tabs before we ship a jeans if the jeans has a tab attached between two pieces of fabric on the back pocket.

    2. We will remove flasher cards hanging out of the back pocket before the shipment.

    3. We will remove arcuate stitching from the back pockets before she shipment. (Currently, we are not listing any jeans related this issue '#3'. It will be applied after we relisted the related items.)

    4. We will sew our shop original paper patch on the leather patch if the leather patch of a jeans was contained an image of two moving objects pulling apart a pair of jeans. (Currently, we are not listing any jeans related this issue '#4'. It will be applied after we relisted the related items.)

    Thank you for all your understanding and regarding this matter.

    Zipangu Treasures

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