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*A Bathing Ape in NYC

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SoHo it is.

"Japanese retailer debuts in SoHo

A hip Japanese retailer called A Bathing Ape, known for its limited-edition clothes with a simian theme, has selected SoHo for its first U.S. store, slated to open this fall.

The company has signed a 10-year lease for a 3,100-square-foot space on three levels at 91 Greene St.

The asking rent for the ground floor was $250 per square foot. The space was formerly occupied by Tehen, an apparel retailer."

http://www.crainsny.com/news.cms?newsId=7793/

Crazy huh?

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$250 per square foot...3100 square foot place...is that $775,000 per month in rent?

obviously, this is a flagship store...the london store is just a box. do you think it can survive?

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its actually for the "ground floor". but still, thats a grip of rent money.

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yeah, i think wonderwall should be designing the nyc store as well, should be dope

i foresee lots of glass and transparent flooring icon_smile_wink.gif

-simon

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If you havent picked up Wonderwall: Masamichi Katayama Projects, you should. Awesome.

Are there any specific dates for the store opening? I'd love to fly out for the grand opening. peace.

by the way, does anyone know if Union LA or Supreme NYC has the new KATE MOSS BOX TEE? I think this is a SUPREME JP exclusive but im not sure. im not really into supreme but that shirt is money.

Edited by edwin on Apr 28, 2004 at 06:10 PM

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thanks for the WW info Zack

edwin, the tee hasn't been released in US yet (not sure if it will be either). only JP for now

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AAhhh THey're finally opening a Bape store in NYC?? i hope people dont play out the fashion like they did to all the other trends... i hate when underground styles go mainstream...

can someone tell me more about Bape cuz i absolutely love their sneakers...

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I think rent is count as one year bases so it's around $21/sqft ($250/12).

By the way, yes it is very sad underground going mainstream...well but i think Bape never go underground it is that both underground and mainstream ppl loved them.

Ai their sneaker r nice indeed but I would say it is only a copycat of the world sneakers...AF1...superstars... Well i do say they are very creative but they are not good at designing stuff themself. Turning New york yankee's Logo into their collaboration logo..m...i am not up to that!

SUBCULTURE GOING MAINSTREAM..........THE END OF THE WORLD!

Edited by sample on May 1, 2004 at 03:56 PM

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does anyone know when the OFFICIAL grand opening of the shop is? I was planning on taking a trip to NYC this year, and since Ape is opening this year, I would like to know exactly when the opening would be. Anyone? NYC heads? FUTURA? peace.

Edited by edwin on May 7, 2004 at 08:20 PM

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I'm gonna be in NYC during mid June, I presume the shop won't be open by then. Where would be the best stockists of BAPE stuff, and would it be cheaper than in that pokey little London stockist?

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Recon has ape. recon has a cool staff too! PremiumGoods sell Bape Stas but you are better off getting them back in London at the BWS there. peace.

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Nom de Guerre also had a load of Bapestas (I think most were marked at $300) in when I was there last weekend, didn't see any tees or other items though.

Edited by Yakboy Equals Nurturer on May 13, 2004 at 05:50 PM

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I was wandering aimlessly around the LES looking for sneaker stores my friend told me about one on bleeker street, and some guy at Michael K said there was on on rivington st, anyone know about some places in that area?

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When that behemoth opens Nigo is pulling U.S. distribution from all the authorized dealers from what I've heard. Basically you'll have to go to Ape to get Ape. But Canal St. won't be too far. You could get it there...

SHIT IS WACK

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finally a BAPE store for us americans....lol

thank god i live in NYC, now ima go every saturday to see what they got.

Life is like a certain male organ. Sometimes its hard, but we always wish it was longer.

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I am tired of ape shit. enough of ape faces. They are like GAP or Old Navy, no? They have to put APES on every t-shirts. Only kids in coutry side buy their stuff. Their sales in Japan is not doing well that's why they are going ny

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Quote: I am tired of ape shit. enough of ape faces. They are like GAP or Old Navy, no? They have to put APES on every t-shirts. Only kids in coutry side buy their stuff. Their sales in Japan is not doing well that's why they are going ny

agreed. bape stopped being relevant about 3-4 years ago. talk about one of THE most played out brands out there, bape is like fashion equivalent of Starbucks.

right now it's all about independents, it always has been and always will be.

if they move, kill 'em.

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Quote:
Quote: I am tired of ape shit. enough of ape faces. They are like GAP or Old Navy, no? They have to put APES on every t-shirts. Only kids in coutry side buy their stuff. Their sales in Japan is not doing well that's why they are going ny

agreed. bape stopped being relevant about 3-4 years ago. talk about one of THE most played out brands out there, bape is like fashion equivalent of Starbucks.

right now it's all about independents, it always has been and always will be.

--- Original message by marine_corpse on May 22, 2004 06:08 AM

While I think Bape has come tight with shit every so often... to be honest, I always viewed Bape as usually being a corny over priced version of XLARGE... right down to using basically the same logo.

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what ever, does anyone know a shop in NYC where i can buy BAPE stuff (no sneakers - just tees and hoodys...)

thanks in advance,

s

"If you hold back anything, I'll kill ya. If you bend the truth or I think your bending the truth, I'll kill ya. If you forget anything I'll kill ya. In fact, you're gonna have to work very hard to stay alive, Nick. Now do you understand everything I've said? Because if you don't, I'll kill ya." (Rory Breaker)

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Recon is the only spot that I can think of that has Tees and other clothing.

It's on eldridge off of Houston. Same block as 360 toy group and Nort

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Does anyone know some places that will have Bape shoes, Im looking for the green or grey camo print on white. Also im heading up there this weekend for a trip and Id love to know some of all of your favorite stores up there.

Thanks

chris

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Your best bet and cheapst option is just getting them through sneakerpimp.com

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people who like ape should freely be able to like ape, but the fashionistas must deal with the reality as stated above that ape is a mainstream brand in Japan only worn by kids from outside Tokyo who get their fashion advice from mainstream magazines. the myth of being "underground" only exists because the brand was so hard to get outside of Japan for so long. (because Nigo long felt that selling to the American market was akin to "mass-marketing"). now, the brand is so dead in Japan that he has to open a store in Soho to retool the brand image and sell it back to the Japanese as something that Americans like (gyaku-yunyuu). if you like the design, go for it. but don't fool yourself that Ape is still hot property on the other side of the Pacific. your Japanese alter-ego wouldn't be caught dead in it. true story.

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whoa if u people dont want ur bape stuff no more...id happily take it for free :-D

Life is like a certain male organ. Sometimes its hard, but we always wish it was longer.

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Some "pass the hatorade" follows... ;)

To me it's surprising how long Nigo has been able to keep the brand succesful (and how many millions of $$$ he's earned doing it). Keeping in mind that the basic concept for the brand was (is?) initially based on familiar elements/designs: the Planet of the Apes franchise, a camo pattern and even the ape head logo (I think it's some public domain clip art even, I could be wrong about that, though). And of course not forgetting the huuuge price tag.

Just think about the Bapesta sneakers - an exact carbon copy of AF1's with a star (or "Sta"...) instead of the Nike emblem. OK, the various colorways have been delicious, but the price tag of $250-350 hasn't.

As for Nigo's talents as I designer, well I haven't been too convinced about those. Okay, there have been some exceptions, but there's also been a lot of left-handed stuff. I mean, just take a look at this new design for the Bape Sounds Tee (http://www.busyten.com/photos/big/22042004092535.jpg) - cheesh! That looks like something a 10-year old kid came up with while fiddling with Photoshop's effects.

My opinion is, that the only thing Nigo is a genius of, is brand management and marketing (or lack thereof!). You'll have to give the man props for creating a whole empire from a love for Planet Of The Apes, high priced limited edition items and a whole lot of street hype.

Edited by Tequila on Jun 13, 2004 at 11:01 AM

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