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Acronym.


Westbrook

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From the Nikelab instagram:

"We took an existing shoe and used masking tape, markers, scissors and glue and mocked a proto up. Building it life-sized helped us be really sure that, yes, it would work. It wasn't just an aesthetic exercise"

 

It really, really, doesn't work.

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the SISP footwear is uglier imo 

No way. Y u reaching?

dXFqDIu.gif

 

I don't get what people think is that wrong with the acronym website, having all the items there initially is a solution to a problem.

The images are too big, i'd not like to scroll out to 25% zoom to fit the whole thing on the screen.

 

If there is a problem on apple devices why hasn't anyone posted a screenshot of what it looks like?

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^They should be happy they still have an account given how they botched the SS15 roll-out.

 

Some foreshadowing over at Hanon-

 

edit-

FWIW, that's an hour before ERLSN's IG'd 17:00 CET (I think; can't keep DST effect straight)

 

looks like there will be 

 

acr x nemen protective shell j55

acr x nemen zipped overshirt/zipped hoody

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From the Nikelab instagram:

"We took an existing shoe and used masking tape, markers, scissors and glue and mocked a proto up. Building it life-sized helped us be really sure that, yes, it would work. It wasn't just an aesthetic exercise"

 

It really, really, doesn't work.

 

 

ACRONYM’s Aesthetic Intervention on the NIKE Air Force One

  

Take an Air Force One. Slice it in half. Bolt on a Zipper. Scribble on it with red marker. Put a foot in it. Repeat.

 

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... Acronym’s Errolson Hugh has now created an irreverent interpretation of one of the sneaker world’s holy icons. 032c’s Thom Bettridge spoke with Errolson Hugh about the design process behind the NikeLab Lunar Force 1 x Acronym.

THOM BETTRIDGE: Tell us about how this design came about.

ERROLSON HUGH: When we got the shoe, we looked at it and asked, “What can we do that no one else would do?†From there, we approached it the same way we approach anything else. We looked at it and asked what we could add to it that makes it aesthetically and functionally do something else. The idea for the zipper was fairly obvious. Once we had the idea, we got the shoes from Nike and literally cut into it with scissors. We bolted on the zipper, stuck our feet in it, and we were like, “This works.â€

There’s something inherently aggressive about it. Here’s this iconic design, and your first gesture is to chop it in half.

 

There’s nothing subtle about it. You can immediately see the original design and the new parts that are stuck on. It’s an intervention It’s very unapologetic, and I think it was pretty ballsy of Nike to let us do it...

Hopefully when this shoe comes out, some people will be surprised and some excited. And hopefully some people will be upset.

 

Edited by SuE
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